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Viewpoints Exhibition Visual Identity

ChungSheng Chen Exhibition Visual Identity Graphic Friday, 9 October 2026

Viewpoints

Viewpoints is the visual identity of a street furniture design exhibition held in Tainan. The identity connects the 400 year history of Tainan with contemporary culture and alleyway life. Hand drawn illustrations and simple pen style outlines show people, objects and spaces in daily interaction. The color palette is taken from local architecture, including red brick, pale yellow walls and warm accent tones. The design is applied to posters, guidebooks, signage, social media and digital installations, and each format is adjusted to keep the presentation consistent.

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Jinsha Lingyun Wine Packaging

Cheng Tian Sheng Wine Packaging Packaging Thursday, 8 October 2026

Jinsha Lingyun

Jinsha Lingyun is a packaging design for a liquor bottle. The bottle is made of black biodegradable ceramic and measures 80 millimeters in diameter and 230 millimeters in height. The outer box is made from discarded sawdust and tree bark. The cap is made of crystal material. Illustrated original fonts, mountain and water patterns, drip patterns and annual rings refer to Guizhou culture and traditional brewing scenes. The bottle form recalls obsidian stone. The design reflects green development and respect for nature.

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Pepsi Electric 2024 Influencer Kit

PepsiCo Design and Innovation Influencer Kit Packaging Wednesday, 7 October 2026

Pepsi Electric 2024

Pepsi Electric 2024 is an influencer kit created for the launch of a limited time zero-sugar cola. The kit marks a new Pepsi logo and visual identity system, the first update of the Pepsi globe logo in 14 years, and the 125th anniversary of the brand. The design is centered on the Pepsi globe and pulse, presented in a special box with a light-up label. The label highlights the electric blue color of the drink. The black and blue palette follows the new brand identity and supports the product launch.

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Zodiac Loong Chinese Baijiu Packaging

Chengdu Stone Design Co., Ltd Packaging Packaging Tuesday, 6 October 2026

Zodiac Loong Chinese Baijiu

Zodiac Loong Chinese Baijiu is a bottle and gift box packaging for a Chinese spirit. The cap is sculpted as a Loong head, and the whiskers act as a locking mechanism that keeps the cap in place during transport and storage. The bottle is finished in Jicui, a traditional peacock green color, and is frosted and sprayed to create a matte texture. The lower part of the bottle is engraved with traditional Chinese wave patterns. The packaging marks the Year of the Loong and is intended for gifting and collecting.

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Zhen Yuan Zeng Baijiu Packaging

Wen Liu Baijiu Packaging Packaging Monday, 5 October 2026

Zhen Yuan Zeng

Zhen Yuan Zeng is a packaging design for an aged baijiu, a traditional Chinese spirit. The bottle is made of ceramic and shaped as a modern version of the traditional liquor jar. Precise geometric facets refine the classic form and reduce its visual weight. The rippled cap refers to the slow aging of the liquor inside the jar. The bottle is wrapped in sulphate paper, which softens the outline and partly conceals the form. The paper is peeled away by the consumer, so the bottle is revealed step by step. The package measures 85 by 85 by 165 millimeters.

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Guo Cui Wu Du Chinese Baijiu

XIONGBO DENG Chinese Baijiu Packaging Sunday, 4 October 2026

Guo Cui Wu Du

This white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates a zero-impurity state, which gives consumers a stronger sense of security. Therefore, designers determined "cleanliness" as the keynote of package design to manifest the biggest feature.

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Designer Highlight of the Day

Designer Highlight of the DaySpecial CoverageFriday, 2 October 2026

Leading Designers, Star Architects and Top Innovators.

Every great design begins with a remarkable mind. Everyday, we put the spotlight on an outstanding designer, star architect, creative leader or innovator whose work stands out. Explore award-winning portfolios, notable projects and career achievements of leading creators worldwide. Visit us daily to discover talented people and get inspired by their original works.

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