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Packaging

Discover 1029 award-winning designs tagged Packaging on Designite.

Hightail Packaging

Hightail

The agency was commissioned to develop the brand name, tone of voice as well as visual identity and packaging design for an innovative motorbike helmet accessory. The brief had a number of specific criteria, the packaging was to have a unisex appeal, to be reusable, enable high product visibility and be light weight for cost effective freight. The sleek and unique multi layered film pouch was designed to meet all of the client's requirements, as well as containing everything the purchaser needs to get up and running; the product, attachment clips, spacer and how-to brochure.

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Zhen Hao E Dog Food Packaging

Zhen Hao E

Zhen Hao E is a packaging series for dog food and dog snacks. The design draws on Chinese culture by presenting dogs as ancient emperors of different ages. In China, dog owners are often described as officials who serve their pets, and this idea shapes the illustrations. Cartoon dog characters indicate the size group, separating small dogs from medium and large dogs. Different colors separate dog food from snacks, so the range is easy to understand. Recycled paper, corrugated paper and aluminium foil bags are used.

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Bubly Bounce Beverage Packaging

Bubly Bounce

Bubly Bounce is a beverage packaging design for a caffeinated sparkling water line. The packaging extends an existing sparkling water range and signals the addition of caffeine without moving into the visual language of energy drinks. Bold and bright colors, bubbles, friendly greetings and smiles are kept, so the brand stays easy to recognize. The design also communicates the use of two flavors in one drink. The system is intended to appeal to current buyers and to stand out clearly on the shelf.

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Cedea Glass Bottled Mineral Water

Cedea

The Cedea water design is inspired by the Ladin Dolomites and the legends about the natural light phenomenon Enrosadira. Caused by their unique mineral, the Dolomites light up in a reddish, burning hue at sunrise and sunset, lending the scenery a magic ambience. By “resembling the legendary magic Garden of Roses”, the Cedea packaging aims to capture this very moment. The result is a glass bottle making the water glare and flare to surprising effect. The colors of the bottle are meant to resemble the special glow of the Dolomites bathed in the mineral’s rose red and the blue of the sky.

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The Wine Barrel Classic Packaging

The Wine Barrel Classic

Designers presented the wine barrel in its natural environment, the barrel. They used codes of wine tasting (cellar, barrels, flows) and broke the stereotypes of bottled wine and designed the packaging so that The Wine Barrel communicates the quality of a wine taken directly from the barrel and reversed the established idea that good wine can only exist in a glass container.

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Lay's Flavor Swap Influencer Kit Food Packaging

Lay's Flavor Swap Influencer Kit

Lay's Flavor Swap Influencer Kit is a food packaging design created for a summer program that brought the flavors of Funyuns and Doritos to Lay's chips. The packaging combines the current Lay's bag design with the brand colors of each flavor: blue for Cool Ranch and green for Funyuns. A pattern of concentric rings recalls the shapes of the original chips and highlights the collaboration between the brands. A collective influencer kit was also produced and delivered to media personalities to start discussions about the program.

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Kind Tea is a Charitable Project Tea Packiging

Kind Tea is a Charitable Project

Kind Tea is a packaging design for a range of natural teas sold for a charitable project. The tea is made by two boys with Duchenne muscular dystrophy, and sales raise funds for their rehabilitation. The packaging shows a colorful character that reflects the joy of childhood. Three flavors are marked by three color schemes, so each variety is easy to recognize. Every flavor also has a winter version. The format is a 50 gram sachet with a label of 100 by 180 millimeters. Production and assembly were kept simple and economical, because the boys prepare the packages themselves.

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Pastry Gift Box

Pastry

Mr. Qiao is a pastry brand of Yu Yuan. The brand is aiming to spread and generate a good word of mouth of the scenery spot and Shanghai city. The inspiration of the design comes from the historical architecture of Shanghai, represents the unique culture. The creative design absorbed the quintessence of the architecture which could be a symbolic image of old-Shanghai style, blended with the modern style. It makes the gift package attracted the tourists to purchase as local specialty.

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Chuankui Liquor Packaging

Chuankui

Chuankui is a packaging design for liquor, inspired by the culture of Sichuan, China. The name means Sichuan leader. A panda illustration formed from green bamboo leaves covers the bottle and recalls the mountains and bamboo forests of the region. A hollow panda paw shape is placed on another part of the bottle, so the package is easy to hold. The cap takes the form of a bamboo knot with carved bamboo leaves. The packaging is made of degradable materials, which supports the ecological intent of the design.

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Infant Milk Powder Sealed Fresh Can

Infant Milk Powder

Infant Milk Powder Sealed Fresh Can is a packaging container for infant milk powder. The can is compact and light in weight. The lid has an internal multi-point structure with a double sealing layer between the top and the bottom lid, which improves the sealing performance and keeps the milk powder fresh after the can is opened. A strap hinge makes the lid close by itself below 90 degrees and stay open above 90 degrees, so preparation is not blocked. A damping device slows the closing motion, and a click sound and a groove confirm that the lid is shut.

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Mirinda Vintage Special Edition Beverage Packaging

Mirinda Vintage Special Edition

Mirinda Vintage Special Edition is a packaging design for a soft drink. The label places the orange shaped logo at the center, with the Mirinda name set in rounded, bubble like lettering that differs from the current brand type. Glass bottles are used so the drink stays visible, and plain white caps complete the retro appearance. The design combines historic brand cues with a simple modern style. The result is a collectable package intended for young consumers and for people already familiar with the brand.

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Jade Screen Flute Packaging

Jade Screen Flute

Jade Screen Flute is a packaging design for a bamboo flute. The box is made of environmentally friendly paper with a texture similar to bamboo. The paper is folded into the shape of bamboo joints, so the package matches the material of the flute inside. The design also incorporates the concept of the musical staff to reflect the musical character of the product. The box measures 55 by 45 by 490 millimeters. The packaging is recyclable and presents the flute as a natural and ecological product.

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