Packaging

Discover 1029 award-winning designs tagged Packaging on Designite.

Designer: Mao Ming Design: Gift Box Tag: Packaging

Alabear

Alabear is a gift box designed for the Chinese New Year of the Year of the Ox. The name comes from the Ningbo dialect, in which ala means our, so Alabear means our little bear. A bear mascot is the main design element, combined with images of the ox and the God of Wealth. The box measures 30 by 30 by 22 centimetres and holds red envelopes, spring couplets and a commemorative coin. The box is made of special paper, printed in CMYK with a red spot colour, and finished with bronzing and embossing.

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Designer: Jie Yang Design: Green Tea Packaging Tag: Packaging

Alpine Sprout

Alpine Sprout is a packaging design for alpine green tea grown in Wufeng County, Hubei Province, China. The tea grows on high mountains and cliffs, and picking the leaves is difficult. Abstract forms of steep mountains and Chinese calligraphy appear on the outer box to reflect the steep growing environment and the work of the tea pickers. A raised and recessed pattern on the side of the box recalls the ancient tea horse road. Degradable cardboard forms the outer box, and a degradable paper bag holds the tea inside.

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Designer: Blackandgold Design (Shanghai) Co., Ltd. Design: Beverage Tag: Packaging

Plant Selected

Plant Selected is packaging for a plant-based beverage. The bottle is made of PET and covered with a matte film, and measures 60 mm wide, 60 mm deep and 177 mm high. The design follows a minimalist style inspired by Scandinavian design, with a large area of white space. The key benefit, 6 grams of protein per 100 millilitres, is stated clearly. Many plant-based beverages use busy graphics that show ingredients and product images. The calm layout of Plant Selected is intended to stand out on the shelf and to present the drink as vegan nutrition.

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Designer: SHINGO FURUSHO Design: Fruits Package Tag: Packaging

Yukidoke Mitsu

Yukidoke Mitsu is a gift package for brand-name strawberries grown in Mizukami Village, Kumamoto Prefecture. The strawberries have a high sugar content and are harvested when the snow melts in the high altitude village, where the headstream of the Kuma River is found. The design covers a pasted paper box with textured white paper that suggests falling snow. A strawberry motif is applied in red foil stamping. The box measures 242 by 160 by 57 millimetres and has a lid on top. The solid box gives a sense of luxury suited to gift giving.

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Designer: Jonny Wang Design: Packaging Tag: Packaging

Ten Years Planting Cycle

Qinjianguo is a packaging design for iron stick yam powder. The product follows a ten-year planting cycle, in which the land rests and only one season of yam is grown every decade. Yam grown in such soil absorbs rich nutrients, and the pulp is made directly into powder. The box measures 120 by 120 by 150 millimeters. The graphics form a visual symbol of the number ten, built from swallows in spring, cicadas in summer, farming work in autumn, cedars in winter and plowing farmers. The imagery shows the seasons of the decade.

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Designer: PepsiCo Design and Innovation Design: Packaging Tag: Packaging

Lay's Love

Lay's Love is a packaging design created for two limited edition snack flavors in India, Lay's Herby Crush and Lay's Cheesy Love. Each pack shows a hand held in a half heart shape, so two packs placed side by side complete the heart and pair the two flavors. A bold script in the center of the bag names the flavor. Behind each hand illustration are silhouettes of couples walking on a beach, palm trees and soft clouds. The colorful design was made to mark friendship and love among young consumers.

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Designer: ShenZhen XiShang Boutique Packing Co., Ltd Design: Gift Box Tag: Packaging

Better for All

Better for All is a gift box designed for the Chinese New Year. The outer packaging is mainly red to echo the festive mood of the holiday. The box opens in a way that recalls a traditional Chinese double door. Once unfolded, an auspicious illustration combining dancing lions, flying fairies and lanterns is revealed. A magnetic sticker shaped like a dancing lion decorates and holds the box, and can later be used as a refrigerator sticker. Red packets, couplets and a calendar are placed inside, all sharing the same illustration elements. Eco-friendly paper and ink are used.

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Designer: Olha Takhtarova Design: Cosmetic Packaging Tag: Packaging

Siela

Siela is a packaging design for a line of children's cosmetics. The design uses a white plastic tube of 75 ml, decorated by screen and pad printing. Stylized illustrations are placed at the center of the design, and a single character appears in different places and situations across the line. Color coding helps buyers tell the products apart. Text is reduced to a minimum, so the right product can be recognized quickly on the shelf. The white surface keeps the illustrations clear and easy to see.

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Designer: TIGER PAN Design: Sunflower Seeds Packaging Tag: Packaging

Sunboy Gift Box

Sunboy Gift Box is a packaging design for sunflower seed snacks. The gift box holds cylindrical iron tins that can be reused. The outer box is made of corrugated paper, which strengthens the structure and makes recycling easier. The opening structure is redefined, so the box is simple to assemble and to separate. The tins buckle together to form modular sets of one, two or three layers, which enlarges the exposed product area and saves material. The printed scene uses a paper cut style and shows the Sunboy character running in a sunflower field.

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Designer: Jin Zhang Design: Packaging Tag: Packaging

Ying Hua Qing Su

The front of the gift box is covered with cherry blossoms, matching with the landmark buildings in Wuhan, showing the vitality of spring and local characteristics. The swallow with love letter gives the picture romantic emotion, the characters in the 1990s add a sense of retro, highlighting the characteristics of the century old craftsmanship of the brand. The inner box design can be cleverly folded into the shape of cherry blossom, which matches with the blue bottom box of the lake, forming the aesthetic feeling of Cherry Blossom falling on the lake.

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Designer: Zhu Hai, Wang Huan Design: Liquor Packaging Tag: Packaging

Tang Dynasty Mizao Golden Top

Tang Dynasty Mizao Golden Top is packaging for a premium Chinese liquor. The golden bottle cap is inspired by the golden roofs of the palaces of the Tang Dynasty. The bottle body follows the pottery making technique of the Tang Dynasty and is made of polished ceramic with lead-free glaze. Cloisonne colors and palace decorative patterns cover the body, together with painted motifs of auspicious cranes with lotus and four sacred animals. The rounded form fits the palm, and the hollow top adds friction so that the cap can be opened easily.

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Designer: Blackandgold Design (Shanghai) Co., Ltd. Design: Condom Tag: Packaging

Durex

Durex Fun and Adventure is a packaging design for condoms sold in the Chinese market. The box is made of paper and measures 64 mm in width, 37 mm in depth and 125 mm in height. The graphic design for the product benefits is coated with spot UV. The graphics are inspired by pixel art games, so the range looks like game merchandise on the shelf. Many buyers in China feel embarrassed when choosing condoms in stores. The pixel style explains the product benefits in a light way, without explicit images, and helps the range stand out.

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