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Designite

Designite featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

FAFFIN FONT FAMILY

The Faffin font family is a versatile typographic language, offering two distinct styles, Faffin Sans and Faffin Display, designed to be used individually or in tandem, allowing for a seamless blend of contemporary aesthetics. Faffin Sans, inspired by the impartiality of Swiss-type design, this font is a meticulous fusion of contemporary shapes and curves. Faffin Display takes the concept of versatility to the next level as a variable font.

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Cosmos Datong

The design team combed through the historical lineage of the ancient city of Datong, and through four sets of thematic illustrations showed the historical features of the city in different periods, which were eventually applied to the product packaging design and derivative materials. The combination of local folk style illustrations and oriental aesthetics of new Chinese style, blended with the traditional color palette of Shanxi shadow art, creates a strong impression of Datong.

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Arts Fund

This project is a visual system for the Communication University of Zhejiang for the China Arts Foundation's Character Design Talent Training Programme, combining CUZ with the traditional motifs of Chinese opera and combining Chinese elements with Latin letters to express the cultural exchange between East and West. The overall visual framework is built around a Swiss internationalist style, which is broken up by CUZ, making the design both functional and post-modern in its visual form.

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Taishun Creative Design Competition

This is a visual identity design for the 2022 Zhejiang Taishun County Cultural and Creative Design Competition. Taishun is known for its rivers, people use a unique transportation method called DingBu. Based on the concept, the artwork extends several sets of 3D lines, symbolizing the connection between Taishun and the outside world, also the connection between tradition and the future. The design showcases a different urban image of Taishun and turns the match into a locally iconic cultural event.

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GHTK Rebrand

The transformation of GHTK's brand design authentically represents Vietnamese traffic and culture. Inspired by motorcycle wheels and alley maps, the redesigned logotype and Confident Smile icon convey joy and assurance through digital integration. Animated typography reflects the dynamic energy of Vietnam's urban landscapes, aiming to resonate with local audiences in the digital era. This innovative approach balances heritage with modernization, capturing the essence of Vietnam's vibrant urban life.

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Bedtime Story

This is a packaging design for a gourmet chocolate series. The graphics on the outer box suggest the distinct taste experience of each chocolate flavor: be it shiny, lively, or mysterious and peculiar. Unlike most chocolate packaging, which uses intuitive food patterns as visual elements to represent the product's flavor, this series conveys the rich associations and emotional shifts brought by taste through peculiar graphics with a sense of story.

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